Articles
Written perspectives on engineering, strategy, and delivery.
The Most Expensive Software Is the One That Works
Companies chase cheaper hourly rates and miss the real cost of slow, inefficient software. A firsthand look at why offshore "savings" rarely hold up and why delivery, not headcount, is the real bottleneck.
Everyone Talks About Engineering Excellence. Very Few Actually Mean It.
Engineering excellence is one of the most overused phrases in software — and one of the least delivered. A founder's take on why real engineering excellence is rare, what it actually looks like, and why most business leaders struggle to recognize it.
If Your Software Doesn't Have an API, You're Going to Struggle
APIs are no longer just developer tools — they're the primary interface for AI-driven workflows. Why your software needs a real API.
OpenAI Codex vs. Claude CLI: A Real-World Cost and Performance Comparison
Hands-on testing of OpenAI Codex and Claude CLI across a dev team — real numbers on cost, efficiency, token usage, and practical limits.
How to Vibe Code as a Non-Techy Business Leader: Build a CRM Without Writing a Line of Code
How to vibe code as a non-technical business leader. Build a working CRM with AI tools like Lovable and validate ideas before investing in custom dev.
The Hardest Part of Software Development Isn't the Code
Most software projects don't fail because of bad code — they fail because of poor communication between engineering teams and stakeholders.
AI Doesn't Replace Engineering — It Just Makes Bad Engineering Happen Faster
Coding is being automated. Engineering is not. Here's why the distinction matters and why AI amplifies bad decisions instead of eliminating them.
Your Dev Team Isn't 'AI-Powered' — It's AI-Dependent. There's a Difference.
There's a critical difference between using AI as a tool and using it as a replacement for engineering judgment. Speed without strategy produces garbage.
Silent Struggles Turned to Safe Spaces: Employee Philanthropy Spotlight
Employee philanthropy spotlight — Software Engineer Justin Werner shares why he chose to donate to The Trevor Project and the story behind it.
Where Is AI on Gartner's Hype Cycle — And Why ROI Is the Real Test
Generative AI is sliding into the Trough of Disillusionment while AI agents peak. Here's how to evaluate AI investments based on ROI, not hype.
Have a Project in Mind?
Let's talk about what you're building and how we can help.
